Here are some of the ways we work with enterprise marketing leaders:
We delivered an end-to-end assessment of demand generation capabilities for Verizon’s Enterprise Business segment, followed by a set of implementation projects to grow lead volume and marketing-sourced revenue.
We augmented in-house marketing insights capability to accelerate report and insights generation for global marketing teams across SMB and Enterprise segments.
We delivered Measurement Framework and Campaign Playbook, including Customer Journey Orchestration, MarTech Platform synchronization and optimizations, Campaign and Content Strategy Framework, and Cross-team Process Optimizations.
We delivered transformational organizational process re-alignment and enablement across global centralized team and geographies, campaign playbook, and measurement and martech framework.
We delivered RACI modeling and process optimization and enablement.
We delivered global demand generation end-to-end capability to establish direct digital lead generation motion and support partner channel, followed by a set of implementation projects to grow lead volume and marketing-sourced revenue.
We conducted extensive marketing and capabilities assessment, including brand health and messaging for a product and engineering led organization.
We delivered MarTech Operational optimizations, measurement framework design, and marketing analytics.
